Jolie
Photography, video, creative direction, graphic design
For Jolie’s initial launch in 2021, we met in person to map out what assets they needed, and how we wanted everything to look and feel. Our big-picture goal was showing the product in an aspirational light not too distant from Apple. We executed a lifestyle shoot on location, as well as a studio shoot with artful detail photos plus necessary e-com images. Much of this work is still being used today.
We’ve continued to partner on photoshoots, and a variety of other creative projects (70 last year), including billboards, throwing dirt on a fleet of box trucks in 4 cities, building a fully-modifiable product mockup, imagining new retail experiences.. and a whole lot of other things we can’t talk about. Yet. ;)
